What is search engine optimization?
The more you learn about SEO, the more traffic your websites
will get from search engines. That is why it is to your benefit to learn all you can about it and use the techniques I will
show you when you design your pages.
Obtaining exposure for your site through natural search engines
listings will increase your credibility with visitors, provide brand recognition for your site, and build your traffic volume.
Search engine optimization, often referred to as SEO, is defined as
the act of designing or altering a web site so that it does well in the organic, crawler-based listings of search engines.
These are the natural listings search engines generate without you having to pay anything for advertising.
The objective of Search Engine Optimization is to increase the number of
visitors to your website by ranking very high in the results of searches for the most appropriate keywords describing the
content of your site. This relative ranking is often viewed as a struggle or a contest to out-do your competition but its
not as hard as some make it out to be.
If you search on your target keywords, you will see the leading site in the
rankings. All you need to do is to be better than that website in the number one position. I will show you ways to optimize
and improve search engine results with ranking and placement advice, information, hints, and tips to improve your search engine
rankings.
We will be covering a lot of information about SEO but there are three
simple principals that will be stressed throughout:
- Have unique content on your site that users will find valuable.
- Use relevant keywords throughout your webpage.
- Get other related sites to link to your site.